Title: Marketing Consultant - SFMC Email Specialist
Location: Remote
Duration: 06 Months
Pay Rate: $40 - $45/- on W2
Roles and Responsibilities:
Responsible for multi-channel campaign execution including segmentation, design, and reporting. They will be using the Salesforce Marketing Cloud platform to build multi-channel marketing journeys (including email, print, phone, and mobile touchpoints)
Performing day-to-day marketing operations including campaign set-up, segmentation, scheduling, testing, tagging, and deployment
Audience / List segmentation and contact management using SQL
Contributing to team by proactively identifying opportunities for process improvement and reducing execution complexity
Experience with marketing automation platforms (Salesforce Marketing Cloud preferred; may include experience with ExactTarget, Adobe Experience Cloud, Marketo, Oracle Eloqua, IBM Watson, etc.)
Ideally professional experience of 3+ years (with 1+ years of multi-channel marketing operations experience in Salesforce Marketing Cloud - email marketing provides a strong foundation)
Job Description: Provide a detailed description of the role, responsibilities, and expectations.
The Salesforce Marketing Cloud Email Specialist is a multi-channel marketing specialist who will deliver campaigns across digital and non-digital media. As a resident architect in Salesforce Marketing Cloud, you will be responsible for ongoing development of our Salesforce.com/Marketing Cloud deployment along with creating solutions for business owners that include journeys, automations, data extensions, email, SMS, print, content management and data analysis.
Job Duties: Outline the main tasks and duties the worker will be responsible for.
Responsible for multi-channel campaign execution including segmentation, design, and reporting. They will be using the Salesforce Marketing Cloud platform to build multi-channel marketing journeys (including email, print, phone, and mobile touchpoints)
Performing day-to-day marketing operations including campaign set-up, segmentation, scheduling, testing, tagging, and deployment
Audience / List segmentation and contact management using SQL
Contributing to team by proactively identifying opportunities for process improvement and reducing execution complexity
Bachelor's degree or equivalent experience.
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